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Writing your advert

To make your advert as effective as possible we need as much information as possible to help you sell your items. Try to include the following information:

  • Title of advert - Try to make desribe your item and include the makers name modle number and fuel / voltage etc .
  • Description of item - This should include as much information as you can find out. Google your tool ! copy and past as much info as you can. Include any dimentions and weight as well as a short description of what is is good for and any defects. 
  • Price - This is the price you would like to charge for the item.  If you have multiple items such as 5 drills we need to know if the price is for each item or the job lot. 
  • VAT -  If you are VAT registed you can either chose to include VAT within the price or Add it to the addverised price.   However Most private induviuals should chose VAT free (I.e you don't charge VAT).
  • Location - Give us the postcode so we can include it to localise searches. Unless specified we will use your address from payment or company location.
  • Delivery notes - Advise buyer if you require them to collect the item or if you can deliver and at what cost, payment requirements.
  • Contact details - Provide a phone number and / or email address. (If you don't supply us with this information we will use the email address you have contacted us with and any phone number we have for you).

We also advise that you include key words in your advert, for example if you want your advert to appear when someone types in DeWalt you need to include the text within the title or boddy of the advert. 

Click here for our price list and instructions on how to advertise with us


To get the best interest, it is advised that you include the best photos you can get of your tools. A customer will base 90% of their purchasing decision on the first photograph they see. If you are selling a job lot of equipment, I would try and show all the tools you are selling on the first photo. For example if you are set of power tools show all of them in the first photo. 

Taking time photographing can make the diference between getting the best price for your advert or not.

You can have one or as many photos as you feel necessary to sell your tools  (within reason).  

If you are sending us a lot of photos it may be worth resizing them. We normaly suggest at least 640 x 480 and no bigger than 1200 x 900 . Click here for information on how to resize your images

Tips and things to avoid:

  • Try to make the subject of your advert as large as possible in the photo and do not to capture random objects or distracting backgrounds. If there is rubish in your photos customers will assume your tools are rubbish as well! 
  • Avoid camera shake - Use flash or take your photographs in a well lit area or outside. 
  • Make sure the photo is taken with the lighting from behind the photographer. Back lit objects often appear much darker. 
  • The best photos show at least two sides and the top with some thing in the photo for scale, you should be able to show every side of your equipment with two or three photos. Close ups are advisable to highlight any special features or to make buyers aware of any damaged areas.